RebelGrove.com, a member of the Rivals.com/Yahoo! Sports family, is proud to announce a new advertising partnership with Craddock Oil Company and its Oxford flagship station, Oxford Exxon on Highway 6 West.

Most notably, RebelGrove.com's successful daily podcast will now be branded the Oxford Exxon Podcast, Powered by RebelGrove.com. Other Craddock Oil and Oxford Exxon advertisements and opportunities will be featured prominently on RebelGrove.com.

Spearheading the Craddock Oil side of the partnership is Ben Craddock, who was a three-year football letterwinner at Ole Miss from 1998-2000. The president of Craddock Oil, he is an ardent Rebels athletics supporter and has found quick success with the Exxon station near campus. The partnership reaches a demographic Craddock is eager to support and provide services.

"We are extremely excited at RebelGrove.com to announce this partnership with Craddock Oil," RebelGrove.com publisher Neal McCready said. "Ben is such an energetic and passionate guy, and we're honored to announce our partnership with him, his company and his many fine employees. Craddock Oil and RebelGrove.com share a similar vision of community involvement and forward-thinking growth. We're humbled to have Craddock Oil as the title sponsor of our podcast, and our subscribers are going to love the new avenues this partnership opens for our site. 

"Craddock Oil is very excited to be a part of RebelGrove.com/Rivals.com," Craddock said. "I've been a member of the site for years and want to be a part of what Chase and Neal are building. We want to bring as much to the Rebel Family as while also building the brand through Rebel National. Since we are big supporter of Ole MIss. what we get, we want to give back."Rebel Naition and Ole Miss family."

Craddock Oil operates 32 Exxon Mobil convenience stores and five Blue Sky fuel stops. Its partner company, What a Combo, Inc., is also the franchisee for 15 food-branded sites including Krystal, Church's Chicken, Penn's, Sweet Daddy's Barbecue and Subway.

RebelGrove.com is a part of the Rivals.com/Yahoo! network, providing complete coverage of Ole Miss athletics. RebelGrove.com provides a plethora of journalistic content, ranging from written content in the form of articles and columns and commentary to a wide array of audiovisual offerings designed to give Ole Miss fans comprehensive coverage of their favorite teams.

RebelGrove.com was one of the top five sites for percentage growth in the Rivals.com network in 2012 and routinely leads its market in unique users per month. It employs two full-time journalists, plus a photographer, a videographer and several contributors. 

"I've gotten to know Ben, and his desire to provide service to the Ole Miss family makes this a perfect partnership," RebelGrove.com editor Chase Parham said. "The popularity of our podcast has exceeded what we expected, and this link allows it to only get better from here. It will also provide Ben an avenue to further promote all the things he has to offer those in Mississippi and the region."